Jati's 30th Anniversary Celebration @ Lot 10, Kuala Lumpur

JATI, a rice brand that is no stranger to Malaysia, now forges a new record in the Malaysia Book of Records by producing the largest sack of rice in Malaysia weighing 3 tonnes in conjunction with their 30th-anniversary celebration, which was held on 16th May 2023 at Lot 10, Kuala Lumpur. This is Malaysia's largest rice sack ever produced, shattering the previous record of 1,501 metric tonnes. A certificate of recognition was presented to JATI by a representative of the Malaysia Book of Records at the same event. More interestingly, all 3 tonnes of rice will be donated to the needy, such as orphanages and elderly care centers.



The ceremony, officiated by the Ministry of Agriculture and Food Security (MAFS) Padi Industry Development Division Director-General, YBhg Datuk Azman bin Mahmood, received a very overwhelming response from the visitors. Various significant events with the theme of 30 years of JATI's excellence have been held, including the Snap&Win competition, where participants have to take creative photos with 30 arc dishes provided for a chance to win 303 sets of attractive prizes.

Mr. Chua Ken Jin, Senior Manager of Serba Wangi Sdn Bhd, stated in a statement that the achievement of 30 years is a success that should be shared with all those who have loyally supported JATI over the years. Therefore, the celebration, held for seven days starting from 16th May until 22nd May 2023 also offers various other interesting promotions, including a special 300gram Jati Signature Pusa Finest Basmathi 1121 pack specially designed in conjunction with this anniversary celebration for only RM3.

After three decades in the market, JATI has proven its authority to steer the industry. The diversity of goods produced, including flour, vermicelli, and others, demonstrates JATI's dedication to providing the finest service possible to its customers. JATI aspires to be a global brand with a diverse range of products that meet the needs of people at all levels of society.

To learn more about Serba Wangi Sdn Bhd, Since its establishment in 1993, Serba Wangi Sdn. Bhd. has grown to become one of the nation’s leading rice millers and wholesalers focusing on the rice business. The business covers an extensive scale of activities ranging from milling, processing, and packaging to the distribution of various rice and rice products under the flagship brand JATI. Focusing holistically on the rice business, Serba Wangi Sdn. Bhd. reputable products in the market include Kapal Layar, Carnation, Songhe Noble Pine Crane, Songhe Lotus, Fres-Harves, and ecoBrown's.

Serba Wangi Sdn Bhd made strides in 2019 by launching Jati Signature, a premium rice brand, as a gift to all consumers for their loyal support throughout the year. Please follow Jati Malaysia on Facebook (facebook.com/jatiMalaysia) and Instagram (@jati.malaysia) for the most up-to-date news, activities, and promotions. In addition, you may check out their website: https://www.malaysiarice.com/

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